Hartmann Studio
Graphic design studio run by Ana Paula Hartmann, specializing in visual identities, packaging, labels, prints, and strategic graphic materials.
With over 10 years of experience and more than 300 completed projects, the studio creates visual solutions that combine aesthetics and purpose for brands in various segments.
History
Hartmann Studio was born from a passion for graphic design and a belief in the power of visual communication as a way to transform perceptions and strengthen connections.
More than a design studio, it's a creative space dedicated to building brands with purpose, authenticity, and meaning.
With over a decade of experience in the graphic design world, Hartmann Studio combines aesthetic sensibility and strategic thinking to develop visual identities, packaging, and materials that express the essence of each business.
Each project is an opportunity to translate stories into design — with clarity, lightness, and purpose — creating brands that inspire, communicate, and endure.
Philosophy / Purpose
Observe. Understand before creating.
Listen. Every brand has a story.
Research. Good ideas are born from study.
Create. Beauty with purpose.
Evolve. Design is movement.
Process
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Immersion in the brand
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Research and references
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Creation and concept
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Refinement
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Application and delivery
Services
Branding
Building complete visual identities — from concept to brand manual — ensuring consistency and purpose in every detail.
Print designer
Exclusive prints that translate style, concept and identity, applied to fashion, products and customized projects.
Graphic designer
Development of graphic materials such as catalogs, business cards, brochures, and banners, with strategic design to strengthen the brand's presence in the physical environment.
UI designer
Creating functional and intuitive visual interfaces, focused on user experience and clear brand communication in digital environments.
Packaging
Packaging and label design that combines aesthetics and functionality, enhancing the product and highlighting the brand at the point of sale.